I am a total nerd, which is great because almost everyone else at 2930 Creative is a total nerd, too. I consider myself a video game enthusiast, and one of the best games to come out recently (and ever) is Legend of Zelda: Breath of the Wild. I could spend a whole blog post talking about how great that game is, but the one thing that I’m going to focus on is a new feature added to the game, which tracks where Link, the hero of the game, has traveled. This is incredibly useful for finding hidden treasures and areas that you have not yet explored.
At 2930 Creative, we celebrate love and diversity all month long for Pride Month. We have strived to build a company that welcomes everyone and discriminates against no one, but it is easy to forget that just a few years ago, LGBTQ rights were severely limited in America and representation was abysmal. While there are still plenty of issues worth fighting for related to LGBTQ rights, things have gotten better in America and LGBTQ representation is on the rise.
Cameras have come a long way in the last few decades, and many of us take the insane HD capabilities of our smart phones and DSLR cameras for granted. The trade-off in this progression towards more and more beautiful pictures is that file sizes have gotten bigger. While this increased file size allows photographers to capture greater details, it can make websites slow down as they struggle to load image after image.
If you’re like me, 2012 doesn’t feel that long ago, and that’s probably because so much was the same but different. Five years is a significant amount of time, and over those years, things have subtly changed. Back in 2012, for example, we had reality stars, but back then it was Honey Boo Boo. Waco was known for cults and not for Chip and Joanna Gaines. People were freaking out about Mayan calendars, and now we’re just freaking out because nuclear war is back on the table. See—same but different!
The year was 2012: Obama was running for re-election, throngs of people were lined up to buy the iPhone 5, Call Me Maybe was playing on a loop on every radio station in the country, Facebook reached 1 billion users, and a newcomer named Snapchat arrived on the social media scene. 2012 was also an exciting year for us. It was the year our agency, 2930 Creative was born in a 1 bedroom apartment in Dallas, TX.
Remember all those blog posts from years and years ago about how video was going to be the future of online marketing? That future has arrived. If you are not doing some kind of video marketing, you are officially living in the past. More than ever, video has become an important part of marketing. Now that 2016 has come to an end, we wanted to look at some of the trends in video marketing.
Livestreaming has exploded in 2016, going from an interesting novelty to a mainstream, must-have for national brands and smaller companies alike. In 2017, we are certain the trend of livestreaming content will continue, but before we start looking ahead, we wanted to take a look at the year that was. Here are the top 3 livestreaming trends of 2016 (with a bonus prediction for 2017).